I don't remember seeing this announcement back in February.
The titles are pretty standard low-print-run monographs. It sounds as though they're going ahead with new titles, even though the original Gutenberg-e funding has dropped off, and the press release states that the open-access model is not sustainable without outside funding.
It always surprises me when other professionals are surprised when professional publishing (not these bloggy things) costs real money. Computers, buildings, personnel (no matter how little we work for) are not free. That said, good on them for freeing the books for other scholars and readers to use.
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